Executive/Sr. Executive, Brand Development

Job description

Organic Nutrition Limited is looking for a driven and creative Executive/Sr. Executive, Brand Development to join its team in Dhaka. Number of vacancies: multiple. Employment status: full time. Job location: Banani, Dhaka. Salary: negotiable; other compensation and benefits as per company policy. About the company: Organic Nutrition Limited, Bangladesh is a specialized organization dedicated to research, formulation, processing and marketing of organic functional food/health food in Bangladesh and the global market. Its production facilities are USDA organic, Codex GMP, ISO22000 certified and US-FDA registered.

Responsibilities

• Market insight and strategy: conduct market research to understand consumer trends and predict future shifts; use these insights to develop brand strategies and manage integrated marketing campaigns across digital, print and broadcast channels
• Campaign management: oversee the entire lifecycle of marketing campaigns, ensuring they align with the brand identity and deliver on customer expectations; analyze campaign performance and create detailed reports
• Brand guardianship: supervise all aspects of brand representation, from advertising and product design to promotional materials, ensuring consistency and coherence
• Event and activation leadership: plan and execute events such as product launches, exhibitions and brand activations
• Cross-functional collaboration: work closely with colleagues across departments and external partners to achieve shared goals
• Budgeting and planning: formulate realistic marketing budgets and create short-term and long-term action plans that support the brand's growth objectives
• Partnership building: cultivate and grow affiliations and partnerships that enhance the brand's reach and reputation
• E-commerce and digital marketing: drive e-commerce operations and manage the digital marketing mix to maximize online presence and sales
• Product expertise: handle a diversified portfolio of multi-category products
• Vendor management: maintain relationships with vendors, follow up with them and supervise them

Requirements

• Master of Business Administration (MBA) in Marketing
• Bachelor of Business Administration (BBA) in Marketing
• At least 2 years of experience; freshers are also encouraged to apply
• Experience in one of these business areas: Manufacturing (FMCG), Pharmaceutical/Medicine Companies, Healthcare/Lifestyle products

Benefits

• Compensation and other benefits as per company policy

Skills

• Canva
• Content Writing
• Event Management
• Field Visit
• FMCG Industry
• Team Building
• Vendor Management