Digital Marketing Specialist (Media Buyer)

চাকরির বিবরণ

🔍 Key Responsibilities:

- Campaign Management: Plan, set up, execute, and optimize ad campaigns across Facebook, Instagram, YouTube, and Google Ads for Food Items for local and imported.

- Content & Creative Team Management: Collaborate with and direct the content/creative team to produce high-converting ad copies, banners, and video assets tailored to campaign needs.

- Audience Research & Strategy: Conduct target audience research to run high-ROI campaigns focused on lead generation and sales conversion.

- Performance Tracking & Analytics: Set up, maintain, and manage Retargeting, Remarketing, Conversion Tracking, and Pixel implementation.

- Monitoring & Reporting: Track daily campaign performance, analyze key metrics, and prepare detailed reports using MS Excel or Google Sheets.

- Budget Management: Efficiently allocate and manage monthly advertising budgets to maximize return on ad spend (ROAS).

🎯 Job Requirements:

- Experience: 6 months to 2 years of relevant experience. (Motivated candidates/beginners with strong technical skills are also encouraged to apply).

- Technical Proficiency: In-depth knowledge of Facebook Ads Manager and Google Ads Manager dashboards.

- Core Marketing Concepts: Clear understanding of key performance metrics, including CPC, CPM, CTR, ROAS, Custom Audiences, and Lookalike Audiences.

- Analytical Skills: Ability to generate, analyze, and present performance reports using Excel or Google Sheets.

- Mindset: Result-driven, proactive, and analytical approach to growth.

⭐ Preferred Qualifications (Bonus Points):

- Proven track record in E-commerce lead generation and sales campaigns for food industry.

- Experience with Meta Pixel, Google Tag Manager, and Server-Side Tracking.

- Basic familiarity with e-commerce platforms (Shopify, WooCommerce, WordPress).

💼 Compensation & Benefits:

- Competitive Base Salary + KPI-based Performance Bonuses.

- Collaborative, flexible, and growth-oriented work environment.

- Continuous skill development and career enhancement opportunities.

- Clear pathway for long-term growth and leadership roles within the company.

📩 How to Apply:

Company Name: Inmotion Trade International

Location: Banasree, Rampura, Dhaka-1219

Employment Type: Full-Time

Working Hours: 11:00 AM – 8:00 PM

Salary: Negotiable (Commensurate with skills & experience)

Application Deadline: Open until filled

If you meet the requirements and are ready to drive high-performing digital campaigns, send your CV and portfolio to career@inmotion.com.bd with the subject line "Application for Media Buyer - [Your Name]".

দায়িত্ব

• Campaign Management: Plan, set up, execute, and optimize ad campaigns across Facebook, Instagram, YouTube, and Google Ads for Food Items for local and imported.
• Content & Creative Team Management: Collaborate with and direct the content/creative team to produce high-converting ad copies, banners, and video assets tailored to campaign needs.
• Audience Research & Strategy: Conduct target audience research to run high-ROI campaigns focused on lead generation and sales conversion.
• Performance Tracking & Analytics: Set up, maintain, and manage Retargeting, Remarketing, Conversion Tracking, and Pixel implementation.
• Monitoring & Reporting: Track daily campaign performance, analyze key metrics, and prepare detailed reports using MS Excel or Google Sheets.
• Budget Management: Efficiently allocate and manage monthly advertising budgets to maximize return on ad spend (ROAS).

যোগ্যতা

• Experience: 6 months to 2 years of relevant experience. (Motivated candidates/beginners with strong technical skills are also encouraged to apply).
• Technical Proficiency: In-depth knowledge of Facebook Ads Manager and Google Ads Manager dashboards.
• Core Marketing Concepts: Clear understanding of key performance metrics, including CPC, CPM, CTR, ROAS, Custom Audiences, and Lookalike Audiences.
• Analytical Skills: Ability to generate, analyze, and present performance reports using Excel or Google Sheets.
• Mindset: Result-driven, proactive, and analytical approach to growth.
• Proven track record in E-commerce lead generation and sales campaigns for food industry.
• Experience with Meta Pixel, Google Tag Manager, and Server-Side Tracking.
• Basic familiarity with e-commerce platforms (Shopify, WooCommerce, WordPress).

সুবিধা

• Competitive Base Salary + KPI-based Performance Bonuses.
• Collaborative, flexible, and growth-oriented work environment.
• Continuous skill development and career enhancement opportunities.
• Clear pathway for long-term growth and leadership roles within the company.

দক্ষতা

• Excel
• Facebook Ads Manager
• Google Ads
• Google Tag Manager
• Meta Pixel