Digital Marketing Executive (Social Media & Paid Ads)

চাকরির বিবরণ

As a Digital Marketing Executive at Laralink, you will plan and manage social media and paid ad campaigns for a range of brands and projects across different industries. You will work closely with the team to reach the right audience, generate leads and turn them into customers, and you will also manage campaigns in regulated industries, where a deep understanding of ad policies is essential.

The posting states the office address as Level 11, Medison Square, Sher-e-Bangla Road, Patuakhali. Working hours are 10 AM to 7 PM, Saturday to Thursday (Friday is the weekend). The salary is negotiable and reviewed yearly. No educational requirement is stated: skills and results matter more than a degree.

Hiring process: CV and portfolio review (shortlisting on experience and past campaign results), then an interview with a quick practical discussion, then a job offer.

দায়িত্ব

• Plan, create and schedule engaging content for Facebook, Instagram, LinkedIn, X and YouTube
• Run, monitor and optimize paid campaigns on Meta (Facebook/Instagram) and Google Ads
• Manage ad campaigns in regulated industries while staying fully compliant with platform policies
• Handle ad disapprovals, account restrictions and appeals
• Write compelling, policy-compliant ad copy, captions and promotional content
• Research target markets, audiences and competitors to find new growth opportunities
• Use AI tools to speed up research, content creation and campaign planning
• Track performance (ROAS, CPA, CTR, conversions) and report on KPIs monthly
• Communicate with international partners and stakeholders in English

যোগ্যতা

• 1+ year of hands-on experience in social media marketing and paid advertising
• Proven experience running ad campaigns in regulated industries
• Strong understanding of Meta and Google advertising policies, including Special Ad Categories and compliance requirements
• Track record of profitable campaigns with measurable results (share examples)
• Fluent spoken and written English
• Working knowledge of Meta Ads Manager, Meta Business Suite, Google Ads and Google Analytics
• A creative, data-driven mindset with a habit of A/B testing and improving
• Nice to have: ability to create basic ad creatives and social media graphics (Canva, Photoshop or similar)
• Nice to have: basic SEO knowledge (keyword research, on-page SEO, Google Business Profile)
• Nice to have: experience marketing software, SaaS or digital products
• Nice to have: familiarity with AI search trends (AEO/GEO)

সুবিধা

• 2 festival bonuses
• Yearly salary review
• Learning and growth opportunities
• Friendly, supportive work environment
• Hands-on experience with diverse international brands and projects

দক্ষতা

• Ad Copywriting
• Google Ads
• Google Analytics
• Meta Ads Manager
• Meta Business Suite
• Social Media Marketing